Binh Phuoc Provincial People’s Committee has approved the outline of building a collective brand of Loc Ninh pepper. This is a project to build and establish a mechanism to protect, manage, exploit and develop the collective mark of “Loc Ninh – Binh Phuoc pepper” for pepper growers.
The project will enhance the value and reputation of collective brand products, ensuring effective trade promotion; contribute to improving the socio-economic and cultural values of the locality; preserve the local traditional pepper varieties with their own quality and characteristics.
Pepper growers in Loc Ninh wait for a reputable brand
The branding also aims to revive industrial crop production, increase commercial value for Loc Ninh pepper and pepper products. Raise awareness of intellectual property rights protection for the community. Establishing rights to collective marks…
Loc Ninh – Binh Phuoc pepper brand is protected, managed, used and developed in practice. The project will also identify effective solutions to increase the value of collective branded products, protect the legitimate rights and interests of farmers with collective branded pepper products.
In the process of branding, the authorities will also establish Loc Ninh pepper association.
On May 9, the Provincial People’s Committee approved the cost estimate for the implementation of the project outline of 392.75 million VND from the non-business capital of science and technology in 2012. According to the plan, the project will be completed in October. 2013 by the Center for Investment Promotion – Trade – Tourism and the Center for Application of Science and Technology Progress of the province.
My Thanh
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